B.Des / Academic Year 2024-25 / Batch 2024-28 / Semester II / Specialization Core Courses : Communication Design - User Experience Design
    .
    Catalogue Code: TD8004
    Course Type: Specialization Core Course
    Total Credit: 3
    Credits (Theory): 2
    No. of Hours: 75
    Internal Marks: 45
    External Marks : 30
    Total Marks: 75
    Experiential Learning: Yes
    Primary Orientation of the Course: Professional Ethics
    Course Code: 801210224
    Floating Credit: No
    Audit Course: No
    Course Skill Type: Transferable /Life Skills
    Course Needs: Global
      .
      Catalogue Code: T8461
      Course Type: Specialization Core Course
      Total Credit: 3
      Credits (Theory): 2
      No. of Hours: 75
      Internal Marks: 45
      External Marks : 30
      Total Marks: 75
      Experiential Learning: Yes
      Primary Orientation of the Course: Other
      Course Code: 801210223
      Floating Credit: No
      Audit Course: No
      Course Needs: National
        .
        Catalogue Code: T8868
        Course Type: Specialization Core Course
        Total Credit: 2
        Credits (Theory): 2
        No. of Hours: 30
        Internal Marks: 30
        External Marks : 20
        Total Marks: 50
        Experiential Learning: Yes
        Primary Purpose of Course: Skill Development
        Primary Orientation of the Course: Other
        Course Code: 801210222
        Floating Credit: No
        Audit Course: No
        Course Skill Type: Transferable /Life Skills
        Course Needs: Regional
          .
          Catalogue Code: T8775
          Course Type: Specialization Core Course
          Total Credit: 2
          Credits (Theory): 2
          No. of Hours: 60
          Internal Marks: 30
          External Marks : 20
          Total Marks: 50
          Experiential Learning: Yes
          Primary Orientation of the Course: Professional Ethics
          Course Code: 801210214
          Floating Credit: No
          Audit Course: No
          Course Skill Type: Transferable /Life Skills
          Course Needs: National
            .
            Catalogue Code: T8515
            Course Type: Specialization Core Course
            Total Credit: 1
            Credits (Theory): 2
            No. of Hours: 30
            Internal Marks: 60
            External Marks : 40
            Total Marks: 25
            Experiential Learning: Yes
            Primary Purpose of Course: Other
            Primary Orientation of the Course: Environment and Sustainability
            Course Code: 801210209
            Floating Credit: No
            Audit Course: No
            Course Skill Type: Transferable /Life Skills
            Course Needs: Regional
              Objective / Learning Outcome: To Translate a thought into a metaphoric representation


              Brief:

              Visual Metaphor: A direct comparison between two or more seemingly unrelated subjects describing one subject as being alike to another subject in some way.
              To collect proverbs that have a good scope for visual depiction.
              Capture the most catchy part of the sentence and depict it metaphorically.

              Stage 1: Concepts
              Two concepts for Extended Metaphor and two for Iconic Metaphor.

              • Select any four proverbs that have a deep thought.
              • Convert your thought into visuals using a metaphoric approach.
              • Develop about 8 sketches 2 for each thought.

              Dimensions: A3
              Get approved any 4 concepts for 2 Extended and 2 Iconic to finalize them.

              Stage 2: Final Extended Dimensions: 25cms x 25cms
              Extended Metaphor: Color Harmony suitable to the Color Palette of the concept.

              Stage 3 Final Iconic Dimensions: 25cms x 25cms

              Iconic Metaphor - symbolic and graphical presentation using Achromatic, Monochromatic or Achromatic combined with any pure single hue.
              Orientation of Iconic metaphors has to be very simple with no details. Reference.(http://blog.visme.co/symbols-and-meanings/)

              Prepare strong metaphoric captions with articulate English that narrate your visual.
              Make sure your concepts portray Gestalt principles.
              Catalogue Code: T8850
              Course Type: Specialization Core Course
              Total Credit: 3
              Credits (Theory): 2
              No. of Hours: 75
              Internal Marks: 45
              External Marks : 30
              Total Marks: 75
              Experiential Learning: Yes
              Primary Purpose of Course: Skill Development
              Primary Orientation of the Course: Professional Ethics
              Course Code: 801210208
              Floating Credit: No
              Audit Course: No
              Course Needs: Global
                .
                Catalogue Code: T8865
                Course Type: Specialization Core Course
                Total Credit: 4
                Credits (Theory): 2
                No. of Hours: 30
                Internal Marks: 60
                External Marks : 40
                Total Marks: 100
                Experiential Learning: Yes
                Primary Purpose of Course: Skill Development
                Primary Orientation of the Course: Other
                Course Code: 801210207
                Floating Credit: No
                Audit Course: No
                Course Needs: Global